Launched on 22nd April 2025, the new Jungle Scout brand refresh introduces exciting updates across Jungle Scout's product suite, visual identity, and user experience while continuing its unwavering support for Amazon sellers worldwide.
Introducing Jungle Scout Catalyst
The flagship product that has supported thousands of Amazon businesses over the years is now known as Jungle Scout Catalyst. Catalyst continues to deliver everything sellers need to start, grow, and scale their Amazon businesses, combining powerful insights, industry-leading data, and a comprehensive suite of tools into a single, easy-to-use platform.
A Clearer Product Suite
Jungle Scout's expanded range of solutions, alongside Catalyst, is now organised more clearly to meet audience needs:
- Catalyst – The all-in-one platform for Amazon sellers at every stage.
- Cobalt – An enterprise solution designed for brands and agencies.
- Cloud – Data as a Service (DaaS) offering direct access to Jungle Scout's robust Amazon data.
- Consult – Professional services to provide tailored, hands-on support and strategic guidance.
This more precise product positioning enables businesses to easily find the solution that fits their selling journey, whether individuals are launching side businesses or established enterprises expanding globally.
A Modernised Look and Enhanced Website Experience
As part of the April 2025 refresh, Jungle Scout introduced a cleaner, more contemporary visual identity and sharper messaging designed to resonate even more clearly with today's Amazon sellers. The reimagined website now offers a more intuitive, user-friendly experience, helping visitors quickly locate the tools, services, and resources most relevant to their needs.
What Remains Unchanged
While the branding and product names have evolved, Jungle Scout's core commitments remain as strong as ever:
- Trusted Tools and Data – Sellers can continue to rely on Jungle Scout's industry-leading accuracy and insights.
- Support for Every Seller – From side hustlers to multinational brands, Jungle Scout remains dedicated to helping sellers at every stage of their journey.
- Affiliate Continuity – Existing affiliate links, tracking, and partner support remain unaffected by the rebrand.
Elevating Amazon Intelligence
Through its new brand identity, Jungle Scout reinforces its commitment to 'Elevating Amazon Intelligence' to empower sellers with even greater data-driven insights, advanced tools, and professional support to help them thrive in an increasingly competitive marketplace. With Jungle Scout Catalyst at its core, the brand's refreshed positioning ensures sellers have the intelligence and resources to make smarter decisions, optimise growth, and achieve lasting success on Amazon.
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