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Privy

Email and SMS marketing that’s empowering, not overwhelming

4Updated 28 Jul 20261 offers8 integrations

Best for: Privy is best for small to medium e-commerce businesses and online retailers using Shopify or Wix who need integrated email and SMS marketing tools.

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Pricing
Privy offers a free plan for up to 100 contacts, which allows businesses to start without an upfront investment
Free trial
Free plan available
Platforms
Web
Mobile apps
None
Integrations
8+ integrations
Support
Email, live chat and help centre
Best for
Privy is best for small to medium e-commerce businesses and online retailers using Shopify or Wix who need integrated email and SMS marketing tools.
Headquarters
Boston, USA
Brand
Privy

What is Privy?

Privy is an email and SMS marketing platform designed to help e-commerce businesses, particularly those using Shopify and Wix, grow their sales. It is made by Privy, Inc., a US-based company focused on providing user-friendly marketing tools.

Customers frequently choose Privy for its strong integration with popular e-commerce platforms and its focus on key marketing activities like newsletters, abandoned cart recovery, and customer win-back. Its approachable toolkit is designed to support businesses in scaling from initial sales up to 1 million pounds.

The Slick Media verdict

Privy offers a well-regarded email and SMS marketing solution, especially suitable for new and growing e-commerce stores on platforms like Shopify and Wix. It might not be the best fit for very large enterprises needing advanced CRM functionality, but its user-friendly interface and targeted features make it ideal for small to medium-sized businesses aiming to streamline their marketing efforts. There is currently an exclusive Black Friday offer available through Slick Media.

Why choose Privy

Choosing Privy over competitors often comes down to its seamless integration with Shopify, which is why it is highly reviewed in the Shopify App Store. It simplifies complex marketing tasks like setting up welcome emails and abandoned cart sequences, allowing businesses to focus on growth without being overwhelmed. The platform's focus on conversion tools, a free plan for smaller lists, and competitive pricing also make it a strong option for those starting out or looking for an intuitive, integrated solution.

Key features

Email marketing campaigns
SMS marketing campaigns
Pop-ups and flyouts
Abandoned cart recovery
Customer win-back
Automated welcome emails
List growth tools
Marketing segmentation

Pricing

Privy offers a free plan for up to 100 contacts, which allows businesses to start without an upfront investment. Beyond this, pricing is structured competitively based on contact numbers, with different tiers available for various business sizes. There are often discounts for longer-term commitments.

Best current saving: 15% off see the offer

Privy offers & discount codes

Every live Privy deal we have, checked by Slick Media. Sign in to reveal codes.

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Privy

15% off

Privy is the email marketing platform for Shopify and Wix stores, and the most reviewed platform in the Shopify App Store. It focuses on Newsletters, Cart Abandonment and Customer Win-back and performs these tasks superbly. Today, you can save on Privy by signing up using the link below, and the Exclusive 15% Privy Discount is automatically displayed, providing 15% off for 12 months!

Full offer details
Past Privy offers (1)

Who Privy is for

Privy is best for small to medium e-commerce businesses and online retailers using Shopify or Wix who need integrated email and SMS marketing tools.

  • Growing email and SMS marketing lists
  • Sending promotional newsletters and updates
  • Recovering abandoned shopping carts
  • Engaging new customers with welcome emails
  • Reactivating inactive customers
  • Setting up website pop-ups and display campaigns

Pros and cons

Pros

  • It offers very deep integration with Shopify and Wix, making setup straightforward.
  • The platform provides an intuitive interface, suitable for users with varying technical expertise.
  • It has key features such as abandoned cart recovery and welcome emails, which are crucial for e-commerce.
  • A free plan is available for smaller contact lists, allowing businesses to start without cost.
  • It supports a wide range of e-commerce platforms and CMS with minimal setup.

Cons

  • Its primary focus is on e-commerce, so it may not be ideal for other business types.
  • While effective, some advanced CRM or highly specialised marketing features might be absent.
  • The platform mostly relies on email and SMS, without encompassing broader marketing channels.

Privy integrations

  • Shopify
  • Wix
  • BigCommerce
  • Magento
  • WooCommerce
  • Squarespace
  • Weebly
  • Webflow

Privy alternatives

Ratings and reviews

Features

Value for money

Design & usability

Ratings are set by the Slick Media editorial team. Member reviews are coming soon — save Privy to be notified when they open.

Privy FAQs

What does Privy cost and is there a free plan?

Privy offers a free plan for businesses with up to 100 contacts, which includes basic email and conversion tools. For larger contact lists or more advanced features, Privy operates on a tiered pricing model that scales with your business needs. Specific pricing details are available on their website, often with discounts for annual subscriptions.

Does Privy offer a free trial, or do I have to commit straight away?

Yes, Privy provides a free plan that functions essentially as an indefinite free trial for smaller businesses. This allows you to utilise many of its core features for up to 100 contacts without any financial commitment. You can upgrade to a paid plan as your contact list grows or if you need additional advanced functionalities.

Is Privy worth it for a small e-commerce business?

For a small e-commerce business, especially one using Shopify or Wix, Privy is generally considered very worthwhile. Its strong integration, focus on core e-commerce marketing tasks like cart abandonment, and user-friendly interface help automate and optimise sales processes efficiently. It aims to provide the tools and coaching necessary to scale your business effectively.

Is Privy suitable for businesses in the UK, and are there any UK-specific considerations?

Yes, Privy is suitable for businesses operating in the UK. As an online platform, it can be used globally. UK businesses should ensure their email and SMS marketing practices comply with local data protection regulations, such as GDPR, especially regarding consent and data handling, although Privy provides tools to help manage these aspects.

About Privy

The email marketing platform for Shopify & Wix stores that need the tools & coaching to grow from $0 to $1 million in sales.

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